Why does your business need a website?
1 . To establish and maintain a good customer relationship.
A good website will help you establish and maintain a good customer relationship by better supporting your existing and potential customers.
2 . For higher customer satisfaction.
Maintaining a good customer relationship will help you build customer satisfaction.
3. To generate and convert more leads.
Connect to potential customers via your contact form, email newsletter subscriptions, and chat application on your website.
4. To grow Brand and Product Awareness.
Build brand and product awareness by attracting and engaging people to your website and showcasing your brand and catalog.
5. Drive potential customer traffic to your website.
Increase your number of qualified leads by directing interested parties from different sources to your website. These include search engines, advertisements, referrals, and word of mouth.
6. Lead follow-up.
Collect potential customer personal details for future communication.
81% of shoppers research their product online before purchasing
GE Capital Retail Bank’s second annual Major Purchase Shopper Study has found that a growing number of consumers extensively research and compare prices and financing offers before making major purchases.
According to the study, 81% of consumers go online before heading out to the store, up 20% from last year, and spend an average of 79 days gathering information before making a major purchase. While consumers carefully consider before they buy, 41% of random major purchase shoppers say they are more open to making a large purchase than they were a year ago. Continue reading